Life Insurance

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When the original purpose for a life insurance policy no longer applies—such as educating children now grown or providing financial security for a spouse now deceased—your policy can become a powerful and simple way to support our work. There are three ways to give life insurance to Colorado Public Radio:

Name us a beneficiary of the policy. This gift is as simple as updating your beneficiary designation form with the policy holder. You can designate us as the primary beneficiary for a percentage or specific amount. You can also make us the contingent beneficiary so that we will receive the balance of your policy only if your primary beneficiary doesn't survive you.

Make an outright gift of an existing policy. You can name us as owner and beneficiary of an existing policy. You may receive a federal income tax charitable deduction and reduce your future estate tax liability. If you continue to pay premiums on the policy, each payment is tax deductible as a charitable gift.

Make an outright gift of a new policy. You can take out a new policy and irrevocably name Colorado Public Radio as the owner and the beneficiary of the insurance contract. This method may be particularly attractive for the younger donor. Whether you make one single premium payment for the policy or pay annual premiums, each payment is tax deductible as a charitable gift.

Next Steps

  1. Seek the advice of your financial or legal advisor.
  2. Contact Joann Wooley at 303-871-9191, Ext. 312 or jwooley@cpr.org for additional information on life insurance.
  3. If you include Colorado Public Radio in your plans, please use our legal name and federal tax ID.

Legal Name: Public Broadcasting of Colorado, dba Colorado Public Radio
Address: Centennial, CO
Federal Tax ID Number: 74-2324052

Want to learn more about this simple gift? Download your FREE copy of our informative guide Change Lives With Life Insurance.

View My Free Brochure

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